Reflections on data-driven teams, biases and credibility

As a data/product analyst, your team often relies upon you as an unbiased source of truth and you rely on your credibility to influence through your recommendations. However, as everyone working with data knows, biases are everywhere. There are unknowable answers, the same data can be interpreted in various ways, …

Breaking into the Games Industry as a Game Analyst

Lately, I’ve been receiving some questions from multiple people on LinkedIn and other platforms regarding being a game analyst, or a data analyst or product analyst working in the videogames industry. It’s not farfetched to conclude that videogames gained increased importance in peoples’ lives during 2020. The entertainment industry has …

Optimizing Organic Reach in F2P Mobile game

2020 started with a novel corona virus outbreak in China and a direct consequence of the overall awareness about this topic has increased the organic reach for F2P mobile games like Plague Inc. like this Verge article reports (https://www.theverge.com/2020/1/27/21083737/plague-inc-developer-coronavirus-outbreak-game-popularity-china). In our highly connected world, the impact of news and trends …